|
Tuesday, 13 November 2007 |
The Worst Products In The World?
'... the “grand prize” this year went to Takeda Pharmaceuticals for advertising sleeping pills to children. By using “reminder ads” (a slick loophole that allows companies to advertise without mentioning side effects), they were able to advertise their sleeping aid Rozerem, using images of children, classroom settings, and school buses, and using the reference of “Back to school” – all without ever having to mention ANY of the many side effects of this drug, or the fact that the safety of Rozerem for pediatric or adolescent use has never been established.'
Read more ...
|
