And Lo! Murdoch did bring the good news and stored up riches on earth

'Rupert Murdoch is out to prove that you can serve God and mammon after all. The media tycoon's Fox Entertainment has bought beliefnet, the largest online faith and spirituality network. The site is a portal that includes interviews with celebrities and politicians, social networking tools, blogs, inspirational stories, sacred text searches and views from teachers and preachers.'

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