'They say the subconscious is more powerful than the conscious. Usually, people are more influenced by their innate subconscious desires or intent than a rational and planned decision. This aspect of human nature is heavily influenced by your daily activity.

In western society, the subconscious mind of the individual is often subject to a number of heavy influences, through entertainment mediums especially. Television, movies, and music create a profound subconscious effect on the human mind that influences and dictates the choices that they will make to at least some degree.'

Read more: Unplug Yourself: How Advertising and Entertainment Shapes Your Subconscious